1. The Purpose of the Policy

Ensuring the ease of use of university services and providing the necessary information to beneficiaries, raising the level of participation and interaction between the university and beneficiaries, and providing a seamless experience for beneficiaries of various university services.

2. Application Scope

It includes internal and external beneficiaries (students – faculty members – administrative and technical staff – the external community).

3. Exceptions

There is none.

4. Policy Text

The university is working to improve the user experience when using the university’s websites and services offered through those websites, through:

  • Developing a comprehensive methodology that aligns with global trends when designing the user experience.
  • Adopting a comprehensive methodology and mechanism to benefit from the results of customer experience studies, which includes stages of preparation, requirement definition, analysis, design, development, testing, implementation, and impact measurement.
  • Compliance with the minimum standards for accessibility and usability (level AAA) endorsed by the World Wide Web Consortium (W3C) and Web Content Accessibility Guidelines (WCAG 2.0) in all platforms and university websites.
  • Providing all necessary means to facilitate the access of people with disabilities to university services.

    • 5. Implementation Procedures

    Methodology for Improving the User Experience:

    1. Studying the requirements, needs, and expectations of beneficiaries and understanding their behavior.
    User experience analysis.
  • Conducting research to understand the needs of beneficiaries.
  • Building a schematic for content or information architecture to plan information navigation systems.
  • Applying visual design principles, balance, contrast, visual hierarchy, and content writing.

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